Thursday, July 7, 2016

How to Run an Ecommerce Business Smart, not Hard

If you’re always dragging when trying to run a business, you’re not alone. This is something most people struggle with, because they get into the hot seat, and then, they’re trying to do everything themselves. But there are ways to make it easier, especially if the ecommerce brand and business is a big one. Here are ways to run your business smarter, not harder, and work better as a brand.

Delegate stuff You Don’t Want to Do 

Do you hate answering emails? Or maybe the idea of writing up new content absolutely stinks? Maybe it’s time for you to delegate it to someone else. There are plenty of people who can do this for you, whether in your business itself, or outsourced from another location. This is great because it helps you get the most things done, and so many people don’t realize just how much time and effort this ends up saving, so it can be wonderful for your business too! 



Use CRM 

CRM or customer relationship management software is a way for you to look at the way your customers act, their various behaviors, and what services you can offer.  There are different ways to organize all of this into various groups, which fit with the different needs, projects, and the types of people you’re dealing with. You can always use the CRM to create different tasks and reminders that are triggered the moment certain types of conditions happen. For instance, when customers get added to the lists, or if someone hasn’t logged in for a certain period of time, you can send them texts and emails whenever this happens. 

The Tools of the Trade 

If you haven’t already put these in place, use the tools that are there. There are different reminder triggers you can put in, and they’ll help you with getting properly organized so that things get done. Organization tools are about to be your best friends, as they let you maintain the system, and stay ahead of the game. Remember, if people are managing everything, you could’ve assigned it to someone else. 



That way though, if you have a system in place, you can also have it set up so a person handles one aspect of this, before it’s sent to another person. Asana, Notion, and the like are different management types of apps that will allow you to create new projects for people to use and assess different tasks as well.

Be Aware when You Need Breaks 

Finally, if you start to notice this, you should start taking a break. Remember, if you’re already running on empty, if you’re constantly trying to push past this hurdle, you’re never going to be happy. Taking breaks actually are amazing for production, and there is no shame in taking a little bit of time in order to get a break in.



Even if you take a break for 30 or so minutes, this reduces the anxiety and stress that you get, boosts the performance, and it can make you feel good. Sometimes, a break is needed, and it’ll actually boost the different performances that you have during work, so don’t be afraid to start taking breaks whenever you need to.

Some of the top people in the field tend to get this way by working smarter, not harder, and if you’re someone who feels incredibly overwhelmed, or who needs a break, and feels like they’re about to scream, then it’s time for you to start looking at different ways you can work smarter, and ways to stop overworking.


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